The Successful Events Podcast
The Successful Events podcast is your go-to resource for crafting impactful events. Designed for leaders, it provides practical event planning advice, expert insights, and real-world inspiration to help you plan and execute events with purpose. Tune in for solo episodes, interviews with event industry experts, and featured coaching moments with our community members. Whether you’re seeking direction or inspiration, this podcast empowers you to create authentic and transformational event experiences. Events are an extension of you and your business. Keep it simple, find support when you need it, and let’s take the next step with confidence.
Episodes

Wednesday Aug 28, 2024
Wednesday Aug 28, 2024
Today, we welcome to the show Jennifer Jakobsen! She is a certified life & business coach, as well as a certified Licensed Therapist.
Jennifer & I jump right into the good stuff talking about why mindset is key in not just life but also your business.
We even touch on a little of what I am going through & how to work through moments when someone close to you stabs right into your limiting thoughts & beliefs.
Listen in to learn how you can start working on your mindset and in turn how clarity builds your confidence, your community, & your cash coming in!
Connect with Jennifer:
Instagram @jjakobsenlifecoach
Join her Facebook group to learn about her upcoming Masterclass!
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Are you an aspiring or newer event host?- Checkout our New LIVE course, Ignite your Event! Early bird discount runs until 8/31 so grab your spot now before it is too late.

Wednesday Aug 21, 2024
Wednesday Aug 21, 2024
*PSA: If discussions of loved ones passing is too close to your heart, do not hesitate to skip over this episode today.
Is it possible to feel grief & relief at the same time?
Have you thought about death before in a positive light not just in sadness?
Today's episode challenges you to think a little differently as I share a vulnerable experience in real time. So many thoughts & emotions have surfaced the last few weeks that I am only beginning to understand.
More than anything, I do have ONE ASK of you all even if you do not listen to the episode.:
My grandfather fought Parkinson's for over 15 years & I am running in memory of him in January 2025. I am raising $2,000 for the Michael J Fox Foundation who is searching for a cure for Parkinson's.
If you feel called, I would greatly appreciate your support in reaching this goal!
Find my Fundraising page HERE.
So grateful to all of you!

Friday Aug 09, 2024
Friday Aug 09, 2024
Get ready for this one!
In this episode, we have Alex Street the creator of the StoryArc Method. He is an author, a speaker, podcast host, and coaches on how to stand out with your signature story and speak with confidence.
Alex and I touch on so many different aspects from how to dive deeper into your story, how to keep going when life wants you to slow down, and so much more!
One reason Alex does what he does..... "To help you find something you can't see, that matters, & bring this to the world."
Connect with Alex on Instagram @streetsays
Or check out his website HERE.
Are you a seasoned or aspiring event host?
Grab our Event Profit Planner by joining our Event Community HERE to start tracking your event sponsors now!
![[Maximizing Event Profits #2] Sponsorship Mastery Part 2](https://pbcdn1.podbean.com/imglogo/image-logo/17494043/Podcast_Under_2MB6ak2w_300x300.png)
Monday Aug 05, 2024
Monday Aug 05, 2024
Short & sweet episode today wrapping up your burning Sponsorship questions.
Two Main focuses of today's episode:
1. Importance of tracking
2. Communicating to potential & current sponsors
Tracking & communication is KEY when finding and securing sponsorships for your events & business.
Struggling to keep up with your sponsors?
Grab our Event Profit Planner by joining our Event Community HERE to start tracking your event sponsors in ime now!
![[Maximizing Event Profits #1] Sponsorship Mastery Part 1](https://pbcdn1.podbean.com/imglogo/image-logo/17494043/Podcast_Under_2MB6ak2w_300x300.png)
Friday Aug 02, 2024
Friday Aug 02, 2024
I have heard over and over again how creating sponsorship packages, knowing when to reach out, & finding sponsors is one of the hardest & most confusing parts when hosting an event.
So I am breaking this down & simplifying the process.
Part 1 of Sponsorship Mastery focuses in on:
1. Difference in Financial vs. In Kind sponsor
2. Why Annual Sponsors are the way to go
3. What can you include in your sponsorship packages.
This is a high level look at the above and part 2 will break down more details for you to start seeing SUCCESS in getting sponsorships for your event & business!
Curious to learn more? Get @cat.roten & @azalencuk over 20 years of event expertise on your event!
Join us for our IGNITE YOUR EVENT, 6-week Live course. Doors will open beginning of August 2024.
If your are a member of the our EVENTS COMMUNITY, you will receive an exclusive discount so jump in & join now before it's too late!

Wednesday Jul 31, 2024
Wednesday Jul 31, 2024
At your core, are you fulfilled & happy inside?
If you're like me, this is a tough question to answer or even think about, but not as much as it used to be.
In this episode, we welcome Nicole Burbank, nutritional therapy practitioner & holistic wellness coach. Nicole shares her knowledge on what she has learned about the impact stress has on us not just mentally but physically.
Did you know 95% of chronic disease starts with stress?
Listen in to learn:
- How to become more aware of your stress
- Tips on managing stress
- How to rewire your thoughts/beliefs
- Importance of community
Connect with Nicole:
Instagram: @nicole.burbank and @your.healthy.happy.journey
Find Us:
- August 2nd we will be opening the doors for Member;s Exclusively to join Ignite Your Event, 6-week Course. Join the Community now to not miss out!
- Instagram: @cat.roten and @azalenchuk for Weekly LIVES on the course!

Monday Jul 29, 2024
Monday Jul 29, 2024
We welcome, Kristine Munro to the show today! Kristine is the Founder of the Illume Collective in Denver, CO, host of the Pivot to Passion podcast, & an Intuitive Soul Purpose Activator.
In this episode, Kristine dives into her story of slowly finding her gifts & purpose & how she is on a mission to help others do this as well, much faster than herself!
We discuss:
- Kristine's backstory & multiple pivots.
- Understanding what energy is & how we can use it to our advantage.
- Importance of turning inward & stillness as high achievers.
Follow Kristine & Join her 30 Day Program!
- Instagram: @kristinekmunro
- Illume Collective: Denver, CO
Find Us:
- August 2nd we will be opening the doors for Member;s Exclusively to join Ignite Your Event, 6-week Course. Join the Community now to not miss out!
- Instagram: @cat.roten and @azalenchuk for Weekly LIVES on the course!
![[Event Strategy #6] How Do You PRICE for Your Event?](https://pbcdn1.podbean.com/imglogo/image-logo/17494043/Podcast_Under_2MB6ak2w_300x300.png)
Monday Jul 22, 2024
Monday Jul 22, 2024
The last and final question of the Event Foundational questions, how do you price your event? How do you determine what to charge your attendees?
In this episode, I breakdown multiple different aspects it takes to determine what you are going to price your event.
Including sharing a BIG announcement regarding an offer unlike anything else I have done that will give you the additional support you need!
I also shared my new resource, EVENT PROFIT PLANNER, that will simplify the not so fun and overwhelming numbers for your event. This will answer most of your questions, and did I mention there is a Bonus and Discount until 7/31?
Join our Events Community to receive the link to get your Bonus and Discount for the Event Profit Planner.
Join us every week starting 7/23 through 8/27 LIVE on Instagram. Every Tuesday, we will be dropping event tidbits & a sneak peek of our BIG announcement!
Follow @cat.roten and @azalenchuk to listen in.

Wednesday Jul 17, 2024
Wednesday Jul 17, 2024
Seriously, don't wait and start making these small changes today!
Listen in to learn from Shelly, who has been in the health & wellness industry for over 35 years! YES, you heard that right!
Throughout this time, Shelly has adapted her lifestyle based on the season of life she is in, as well as how could she be healthiest and her best during those times.
From the importance of reading ingredients, to drinking water, moving your body, stretching, and so on, Shelly shared tips that were not only simple but practical to apply RIGHT NOW into your lives.
Connect with Shelly below & share with us your takeaways!
Instagram: @wellnesswithshellyj
DM Shelly if you are interested in her Purge Your Pantry or Masterclass opportunities.
Find Us- @cat.roten and @imperfectly.impactful
New for Imperfectly Impactful:
Are you an Event Host or aspiring to be? Join our EVENTS COMMUNITY as we have some big announcements coming mid to late July!
![[Event Strategy #5] What Size & Type of Event do YOU Want?](https://pbcdn1.podbean.com/imglogo/image-logo/17494043/Podcast_Under_2MB6ak2w_300x300.png)
Monday Jul 15, 2024
Monday Jul 15, 2024
Stop looking at what other people are doing & comparing your ideas and dream event to them.
Go back to your WHY, when you picture your dream event, how many people are there? Where is it being held? What is the flow of the day like?
Listen in to today's episode to hear why answering this question is extremely important BEFORE we get to our last and final questions!
Also, did I mention our new Giveaway?
Win the EVENT PROFIT PLANNER, as well as a 1:1 20 minute setup & strategy call with me!
How to get entered to win?
1. Follow me @cat.roten (announcing winner LIVE here on 7/26)
2. Message me on Instagram or email me at imperfectlyimpactful@gmail.com answering the 5 FOUNDATIONAL QUESTIONS.
(Listen in to the episode or head back to Episode #1 of the series to get the list of questions!)
It's time to integrate what you have been learning!